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PRAN-RFL Group (Bengali: প্রাণ-আরএফএল গ্রুপ) is one of the largest conglomerates in Bangladesh. It is the largest agro producer in Bangladesh. PRAN (Programme for Rural Advancement Nationally) was established in 1981 by retired Major General Amjad Khan Chowdhury. PRAN has become one of the largest food and beverage brands in Bangladesh and has been exported to 138 countries. Pran pioneered agro business in Bangladesh. They provided farmers with guaranteed prices. Pran Foods, a sister concern of PRAN-RFL Group, produces a number of agro products under the banner of PRAN. Pran established a subsidiary company in UAE in 2003. In 2008, the company announced plans to open a production facility in Tripura, India, after the Indian government lifted the ban on direct investment from Bangladesh in 2007. Pran's exports had reached 10 billion taka value by 2016, the biggest markets for the company were India, Saudi Arabia, the UAE, Malaysia, and Oman. The same year the revenue for Pran exceeded US$500 million. PRAN started exporting potatoes in March 2016. In April 2016, PRAN started to export cassava, the first shipment, worth US$3 million, was exported to New Zealand. PRAN has 80 thousand direct employees and 200 thousand indirect employees. PRAN exports to 118 different countries.